branding/
├── logos/
│   ├── primary/          # Full "Keylink IT" wordmark (blue, white, black)
│   ├── alternate/        # "KIT" abbreviated logo
│   ├── monomark/         # Standalone "K" mark
│   └── colormark/        # (reserved)
├── icons/
│   ├── favicon/          # Browser favicon
│   └── social-media/     # Social media profile images
├── svg/
│   ├── primary/          # Vector wordmarks (blue, white, black)
│   ├── apparel/          # Apparel-optimized SVGs (shirts, jackets, hats)
│   └── taglines/         # "Relax, I Can Fix IT!" and "KeylinkIT.com" lockups
├── source/
│   ├── keylink-it-logos.ai       # Adobe Illustrator master file
│   └── keylink-logo-sheet.pdf    # Logo sheet / style reference
├── mockups/
│   └── service-van-wrap.png      # Vehicle wrap mockup
└── BRANDING-GUIDE.md             # Full branding guidelines

Quick Reference

Element	Value
Primary Color	Cobalt Blue `#0541AD`
Secondary	White `#FFFFFF`
Tertiary	Black `#000000`
Typeface	Lato Bold
Tagline	Relax, I Can Fix IT!
Alternate Tagline	Relax, We Can Fix IT!
Website	keylinkit.com
Phone	(615) 475-0145

Usage

See BRANDING-GUIDE.md for complete guidelines on logo usage, clear space, color specifications, and application rules for apparel, print, digital, and vehicle graphics.

File Naming Convention

All files use lowercase kebab-case:

keylink-it-{color}.{ext} for primary wordmarks
keylink-k-{variant}.{ext} for monomark
kit-alt-{color}.{ext} for alternate logo

Keylink IT - Relax, I Can Fix IT!